Andy Rubin, the man behind Android has decided to release his own smartphone. The launch of the Essential Smartphone as it is called happened last Tuesday by Essential, Rubin’s new company.

The phone boasts of amazing hardware and software features. Whiles the Qualcomm Snapdragon 835 processor is doing its work on increasing the performance of the phone, the high ceramic and titanium build makes the phone durable enough to survive hard drops without a single crack.

A sneak peak at the specs

Processor: a Qualcomm Snapdragon 835 processor

Storage: 4 GB RAM and 128 GB of internal Storage.

Camera: 8-MP Front Camera and a 13-MP dual-sensor rear Camera.

Display:  the phone comes with a somewhat edge-to-edge, and there’s a small bezel look at the bottom of the screen.

Accessories: users can add their own accessories to the phone. Acquiring the phone initially gives users access to two accessories – a charging dock and a 360 degrees camera.

Will the phone survive the smartphone market?

Though the phone boasts of quality and amazing specs, Essential will no doubt face a dangerous road ahead. One sure thing is that it doesn’t have a big brand name yet and that is a major block.

One advantage Essential has is that the man behind such innovation is Rubin, who is known for the creation of Android. Additionally, the phone has stunning features that will surely favor tech enthusiasts. Those who have the view that Google is using personal data to monitor users might also consider moving to Essential.

The Essential Smarthome

Added to the launch of the smartphone was Essential’s SmartHome, that runs on the new Operating System that the company is introducing, the Ambient OS. The company has hopes of turning Ambient into the ruler of the entire IoT realm.

The entire protocols – HomeKit, SmartThings, and Nest are all envisaged to be tied together by Essential’s SmartHome. Siri, Alexa and Google Assistant are also going to be combined into a real-time user experience with the SmartHome.

The smartphone and smarthome world have all seen new entries. We wait to see what changes will come in terms of devices, software, and hardware.